Unfortunately, the existing methods of budget forecasting have too large an error (the difference is 2-3 times in either direction), which means that such a media plan is useless. We will optimize your budget, start from the conversion of the site and the number of sales, as well as from your own capabilities and the potential of the advertising campaign.

We try to create the most effective campaign, so we select only medium- and low-frequency queries. First of all, we look at their effectiveness, not the cost.

We set up contextual advertising on your accounts (no matter Direct or Ads). It is more interesting for us to work on your advertising campaigns for fixed money with you, rather than receive 10% of your Direct budget, which agencies are trying to artificially inflate.

The purpose of the business is a constant increase in profits. And there are two sides to this: if the campaign is stopped, then all indicators will begin to decrease. If you continue to maintain – they can improve or remain stable. By indicators we mean not only CTR and CPC, but also many other things: ROI, PPV, CV, number of rejections, returns to the site, viewing depth and duration of the visit, etc. Maintenance takes place due to traffic analytics, budget allocation, A / B tests, optimization of all processes. This can last for years.

You will have access in which all statistics are visible. If something is unclear, or additional reporting is needed, then we will do it without any problems. Once a month, the results are summed up – it was / became, A / B tests conducted, all actions on the campaign, opportunities for expansion.